Crowdsourcing Clothing Choices

March 31, 2014 By IdeaConnection

clothesMaybe this has happened to you. Scanning online shopping sites, you come across the perfect outfit or item of clothing, order it and eagerly await its arrival. When the package turns up you find the dress, jersey, shirt or suit either too large, too tight or too small.

You had filled in your details correctly, but with some brands offering dozens of different sizes, and the colossal variation of body sizes/types, it’s rarely easy to find the perfect fit.

However, crowdsourcing may be coming to the rescue with an ingenious use of the practice. Currently in private beta is a service called Fitbay that is aiming to only show users items that will fit their unique body type.

 

Shoppers turn up to the site, and instead of providing details about measurements, just answer a 30-second questionnaire. Then they receive recommendations for clothes that fit them and are shown items from a database of more than 2 million products.

Help from the Community

This is made possible by the site’s community, some of whom will have the same body type as the shopper conducting the search. Each item has a link to an online shop so that a purchase can be made instantly.

Fitbay hopes that this will cut down on the amount of online fashion purchases that are returned because they’re ill-fitting. According to the site, that’s 40% of clothing items bought over the web.

To find out more about Fitbay, watch the video below.


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