An Invisible Paint to Keep Cyclists Safe

April 21, 2015 By IdeaConnection

lpEvery year in many countries of the world, thousands of cyclists are injured or killed in road accidents.

Hoping to reduce the number of casualties is the Swedish car manufacturer Volvo, which has come up with an innovative and invisible spray paint for bikes.  So, what’s the good of an invisible paint?

Well, it is only invisible during the day.  At night, the reflective temporary paint becomes luminous.

Introducing LifePaint

The recently launched product is called LifePaint and it can be sprayed on bikes, clothing, helmets and other objects such as prams.  The paint has no effect on the material it is sprayed on and it cannot be seen during the day.

However, at night the paint particles glow brightly in the glare of a car’s headlights.  The product is not permanent, lasting for about one week and it is easily washed off.

This won’t be the first such spray to hit the market.  In the US, lbedo100 Invisible Bright does a similar job, reflecting light when it is shone on.

Volvo’s Safety Mission

The new paint forms part of Volvo’s 2020 Vision initiative.   The car maker’s aim is that “by 2020, no person will be killed or seriously injured, by a new Volvo”.

Forthcoming Launch?

At the moment, the paint is being given away free at a small collection of outlets in England.  An international launch is expected to take place in the near future.

For more information about the new spray, watch the video below.


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Reader Comments


I will love to introduce this new innovation to my country Colombia, please let me know how can we approach in a distribution.
I am open to any kind of negotiations, or business.
Thank you
Posted by Jonathan S Olaya on May 26, 2015

The invisible glow in the dark paint has been around for quite a while in the USA- possibly the spray application is newer - however, the paint is available in many shops as well as Amazon etc...
Posted by melody mann on April 23, 2015

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