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Books on Innovation and Creativity
Group Genius: The Creative Power of CollaborationBy Keith SawyerIn this authoritative and fascinating new book, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative--even when you're alone. Sawyer draws on compelling stories of inventions and innovations: the inventors of the ATM, the mountain bike, and open source operating systems, among others, to demonstrate the freewheeling ways of true innovation. [Read an Interview with Dr. Sawyer] [NEXT BOOK][BUY NOW FROM AMAZON.COM] |
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