There isn't a specific publishing date for this newsletter, and it's strictly editorial comment, hardly any links to other sites or stories or blogs!

The purpose of Idelaboratoriet is to educate and consult organizations in the areas of idea, creativity and innovation management. Its vision is to create, develop and incorporate idea culture into the organizations of today and the leaders of tomorrow.

Idelaboratoriet started in the middle of the millennium festivities of 2000 and has worked on an international scene with a solid Scandinavian base since then. Idelaboratoriet has been profitable since day one and continuously expands its services and products.

The Idelaboratoriet newsletter is more of a series of Op-Ed pieces than anything else. The newsletters raise thought-provoking questions in a quirky writing style that keeps you glued to the story.

There appears to be no set publication schedule for the Serious Innovation Newsletter and the level of article is varied between issues (which are archived on the newsletter's home page).