Mar-23-12 By IdeaConnection
The winner of the Million Dollar Zazzle Open Innovation Challenge has been announced. Selve, the luxury shoe individualizer managed to beat off competition from about 1,000 entrants and four other finalists to claim the top prize of a million dollars in technology, software, distributing and marketing.
The winner was presented during a ceremony at the Haas School of Business at UC Berkeley. In the preceding few weeks all five finalists were mentored by a team of professors that included Henry Chesbrough, to refine their concepts and plans for the final evaluation.