Discover How Global Companies are Using Open Innovation

May 9, 2012 By IdeaConnection
Image by Vlado

Want to know how open innovation is benefiting some of the biggest names in business as well as their plans for its future role? Pull up a chair and be ringside for The European Open Innovation Summit in Brussels, Belgium from May 23-24.

You’ll hear from some of OI’s most passionate cheerleaders such as GlaxoSmithKline, Philips, Lego and General Mills who have all reaped rewards from a more open way of innovating.

As well as a plethora of case studies, the two-day summit will also focus on some of the challenges of open innovation, including ownership, trust and strategies to protect innovative ideas.

The event is being organised by the World Research Group and some of the topics on the agenda are:

  • Increasing innovation despite current financial crisis
  • Developing and internal culture that promotes open innovation
  • Cultivating mutually-beneficial partnerships between large enterprises and SMEs
  • Mitigating trust issues that inhibit open innovation
  • Deciding what platform is right for you
  • Using internal tools to open up
  • Leveraging technology through services and licensing

Play Your Part Too

As well as featured speakers such as Nicole Russell (Manager, Open Innovation, GlaxoSmithKline) and Todd Boone (Director, Open Innovation, Psion) the conference also wants others to share their stories and experiences and is looking for presenters.

For details about this and to register for tickets, visit the conference website here.


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