Innovation Books

Books on Innovation and Creativity

Books to inspire, inform and guide you.


Radical Innovation: How Mature Companies Can Outsmart Upstarts

Radical Innovation: How Mature Companies Can Outsmart Upstarts

By Richard Leifer, Christopher M. McDermott, Gina Colarelli O'Connor, Lois S. Peters, Mark P. Rice, Robert W. Veryzer, Mark Rice
Breakthrough Study Reveals Established Companies Can Produce Radical, Game-Changing Innovation. Here's How. How many big businesses have pioneered the technologies and business models that now domi...
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Grabbing Lightning: Building a Capability for Breakthrough Innovation

Grabbing Lightning: Building a Capability for Breakthrough Innovation

By G. Colarelli O'Connor
Established companies are clamoring for breakthrough innovation, but are often hamstrung by the highly reliable, repeatable processes of their management systems. Based on years of research, Grabbing
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The 86% Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

The 86% Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

By Vijay Mahajan, Kamini Banga
Most global businesses focus nearly all their efforts on selling to the wealthiest 14% of the world's population. It's getting harder and harder to make a profit that way: these markets are oversatura...
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Africa Rising: How 900 Million African Consumers Offer More Than You Think

Africa Rising: How 900 Million African Consumers Offer More Than You Think

By Vijay Mahajan
Profit from the World's Largest Untapped Market: Africa's MORE THAN 900 MILLION Consumers! "This book lays out a powerful portrait of the growing opportunities in Africa. It is clear to us that any gl...
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Mind Mapping: How to Liberate Your Natural Genius

Mind Mapping: How to Liberate Your Natural Genius

By Michael J. Gelb
Your thinking process is free-flowing and highly individualized, so you need a method of organizing your thoughts that is uniquely your own. It's time you discovered Mind Mapping, a marriage of logic
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Work Like Da Vinci: Gaining the Creative Advantage in Your Business and Career

Work Like Da Vinci: Gaining the Creative Advantage in Your Business and Career

By Michael J. Gelb
In his instant self-help classic, the international bestseller How to Think Like Leonardo da Vinci, Michael J. Gelb identified seven aspects of Da Vinci’s genius that contemporary readers can emulat...
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Discover Your Genius: How to Think Like History's Ten Most Revolutionary Minds

Discover Your Genius: How to Think Like History's Ten Most Revolutionary Minds

By Michael J. Gelb
The introduction to Discover Your Genius shows off the double meaning of the book's title in plain language: it is meant to help you find both your own potential for greatness and a meaningful role mo...
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The Future Arrived Yesterday: The Rise of the Protean Corporation and What It Means for You

The Future Arrived Yesterday: The Rise of the Protean Corporation and What It Means for You

By Michael Malone
Malone (coauthor of The Virtual Corporation) surveys the growing virtualization of the workplace and the dismantling of traditional organizational structures to argue that we need ways of thinking abo...
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What Would Google Do?

What Would Google Do?

By Jeff Jarvis
Jarvis, columnist and blogger about media, presents his ideas for surviving and prospering in the Internet age, with its new set of rules for emerging technologies as well as industries such as retail...
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Flipped: How Bottom-Up Co-Creation is Replacing Top-Down Innovation

Flipped: How Bottom-Up Co-Creation is Replacing Top-Down Innovation

By John Winsor
Branding is done — in today's business and marketing world, it's all about bottom-up co-creation to ensure real marketing effectiveness and product success. Marketing expert John Winsor makes a powe...
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Building the Value Machine: Transforming Your Business through Customer-Backed Innovation

Building the Value Machine: Transforming Your Business through Customer-Backed Innovation

By Peter Cheverton
This book responds directly to some the most significant issues in today’s business environment: How can we identify the right key accounts, and how can we work more closely with them? How can we b...
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Wired for Innovation: How Information Technology is Reshaping the Economy

Wired for Innovation: How Information Technology is Reshaping the Economy

By Erik Brynjolfsson, Adam Saunders
Starting in 1995, productivity growth took off in the U.S. economy. In Wired for Innovation, Erik Brynjolfsson and Adam Saunders describe how information technology directly or indirectly created the
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Innovation Passport: The IBM First-of-a-Kind (FOAK) Journey From Research to Reality

Innovation Passport: The IBM First-of-a-Kind (FOAK) Journey From Research to Reality

By Mary Jo Frederich, Peter Andrews
Mary Jo Frederich manages IBM's Industry Solution Lab (ISL) and First-of-a-Kind (FOAK) Program. As FOAK manager, she brings IBM researchers and customers together to test tomorrow's innovations agains...
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Deep Smarts: How to Cultivate and Transfer Enduring Business Wisdom

Deep Smarts: How to Cultivate and Transfer Enduring Business Wisdom

By Dorothy Leonard-Barton, Walter C. Swap
Deep smarts are the engine of any organization-as well as the essential value that individuals build over their careers. Distinct from I.Q., this type of expertise consists of practical wisdom: accumu...
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When Sparks Fly: Harnessing the Power of Group Creativity

When Sparks Fly: Harnessing the Power of Group Creativity

By Dorothy Leonard-Barton, Walter C. Swap
Want to fire up creativity in your company? When Sparks Fly just might be the fuel you're looking for. Dorothy Leonard and Walter Swap describe a method that can help people become more innovative and...
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Wellsprings of Knowledge: Building and Sustaining the Sources of Innovation

Wellsprings of Knowledge: Building and Sustaining the Sources of Innovation

By Dorothy Leonard-Barton
Leonard-Barton, a professor of business administration at Harvard Business School, asks why some companies are better than others at successfully developing new products. To answer that question,
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The New Influencers: A Marketer's Guide to the New Social Media

The New Influencers: A Marketer's Guide to the New Social Media

By Paul Gillin
Exploring how and why online forums such as Facebook, Twitter, and blogs have gained such popularity—and credibility—with consumers, this practical guide offers proven strategies for organizations...
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Secrets of Social Media Marketing: How to Use Online Conversations and Customer Communities to Turbo-Charge Your Business!

Secrets of Social Media Marketing: How to Use Online Conversations and Customer Communities to Turbo-Charge Your Business!

By Paul Gillin
Secrets of Social Media Marketing is a handbook for marketers and business owners to use in deciding how to employ the new social media for online marketing. Social media has quickly moved from the pe...
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Influence: The Psychology of Persuasion

Influence: The Psychology of Persuasion

By Robert B. Cialdini
Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you're a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your p...
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Leadership the Hard Way: Why Leadership Can't Be Taught - And How You Can Learn It Anyway

Leadership the Hard Way: Why Leadership Can't Be Taught - And How You Can Learn It Anyway

By Dov Frohman
Leadership the Hard Way presents a method of living and working that can truly facilitate the learning of leadership. Their method shows how to go against the current, fight conventional wisdom, and e...
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