Innovation Books

Books on Innovation and Creativity

Books to inspire, inform and guide you.


Outside Innovation: How Your Customers Will Co-Design Your Company's Future

Outside Innovation: How Your Customers Will Co-Design Your Company's Future

By Patricia B. Seybold
How dynamic businesses of every size can unleash innovation by inviting customers to co–design what they do and make. Reading line: The 8 Roles Customers Play in Trend–Setting Companies The
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The Customer Revolution

The Customer Revolution

By Patricia B. Seybold, Ronni T. Marshak
It used to be that developing customer relationships in a mass-market economy didn't matter. All a successful company had to do was make products that people generally liked--build it and they would c...
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Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond

Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond

By Patricia B. Seybold, Ronni T. Marshak
Lots of books have been written about how to do business on the Internet, but few can match the understanding and passion for making e-commerce work of Patricia Seybold's Customers.com. Drawing on cas...
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BRANDchild: Insights into the Minds of Today's Global Kids: Understanding Their Relationship with Brands

BRANDchild: Insights into the Minds of Today's Global Kids: Understanding Their Relationship with Brands

By Martin Lindstrom, Patricia B. Seybold
An international marketing research firm spent one year studying the habits of children 8 to 14 years old (dubbed tweens) in 11 countries to determine their relationships with brand-name products and
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The Collaborative Work Systems Fieldbook: Strategies, Tools, and Techniques

The Collaborative Work Systems Fieldbook: Strategies, Tools, and Techniques

By Jill Nemiro, Laurie Broedling
"Increasingly, high-performing institutions are integrating team-based approaches into their organizational designs. The Collaborative Work Systems Fieldbook is the best reference text available for s...
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The Handbook of High Performance Virtual Teams: A Toolkit for Collaborating Across Boundaries

The Handbook of High Performance Virtual Teams: A Toolkit for Collaborating Across Boundaries

By Jill Nemiro, Michael M. Beyerlein, Lori Bradley, Susan Beyerlein
The Handbook of High-Performance Virtual Teams is an essential resource for leaders, virtual team members, and work group leaders. The editors provide a proved framework based on five principles for w...
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Funky Business Forever: How to Enjoy Capitalism

Funky Business Forever: How to Enjoy Capitalism

By Jonas Ridderstrale, Kjell Nordstrom
Funky Business tells us that difference rules, and difference comes from the way people think. In this world, we can no longer do "business as usual" - we need funky business. With its fresh think...
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Karaoke Capitalism: Daring to Be Different in a Copycat World

Karaoke Capitalism: Daring to Be Different in a Copycat World

By Jonas Ridderstrale, Kjell A. Nordstrom
We all know that the rules by which business is conducted have changed. But by how much? The dot.commers who threw out the playbook and tried to reinvent everything crashed and burned. "Back-to-ba...
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Re-energizing the Corporation: How Leaders Make Change Happen

Re-energizing the Corporation: How Leaders Make Change Happen

By Jonas Ridderstrale, Mark Wilcox
Re-energizing The Corporation is built on the groundbreaking 3e leadership model which makes sense of the three Es of Envisioning, Engaging and Executing. By understanding and following the model, you...
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Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time

Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time

By Jackie Fenn, Mark Raskino
It happens over and over again. Some innovation (a new product, a management trend) comes along that captures the public's imagination. Everybody joins the parade with great fanfare and high expectati...
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The Innovator's Toolkit: 50+ Techniques for Predictable and Sustainable Organic Growth

The Innovator's Toolkit: 50+ Techniques for Predictable and Sustainable Organic Growth

By David Silverstein, Philip Samuel, Neil DeCarlo
The Innovator's Toolkit explains all the fundamental tools and concepts anyone involved in innovation should be familiar with--especially methods and strategies for improving products and services and...
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What Were They Thinking?: Unconventional Wisdom About Management

What Were They Thinking?: Unconventional Wisdom About Management

By Jeffrey Pfeffer
There is much to laud about the objective perspective that Stanford professor and author Pfeffer brings to business. First and foremost, he calls em as he sees em, showcasing common management errors
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Creating MegaResults

Creating MegaResults

By Mike Vance, Diane Deacon
Are you tired of spending a lot of time, money and energy on projects only to get little or no results? Are you tired of projects with huge budgets and many people who deliver little or no results?
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Raise the Bar

Raise the Bar

By Mike Vance, Diane Deacon
Mike Vance (who worked closely with Walt Disney, one of the world's greatest innovators) and Diane Deacon clearly know their stuff when it comes to raising the bar, thinking outside the box and other
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Break Out of the Box

Break Out of the Box

By Mike Vance, Diane Deacon
Vance and Deacon (Think Out of the Box, Career, 1995) have written an inspiring book on corporate philosophy. They profile here ten "break-out" thinkers, including corporate officers, ministers, missi...
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Think Out of the Box

Think Out of the Box

By Mike Vance, Diane Deacon
In today's fast-changing global marketplace, organizations must adapt to new, sometimes contradictory, demands from customers, competitors, employees, and shareholders. Think Out of the Box offers a t...
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Innovation Leaders: How Senior Executives Stimulate, Steer and Sustain Innovation

Innovation Leaders: How Senior Executives Stimulate, Steer and Sustain Innovation

By Jean-Philippe Deschamps
Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through...
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Explaining Creativity: The Science of Human Innovation

Explaining Creativity: The Science of Human Innovation

By Keith Sawyer
Explaining Creativity is an accessible introduction to the latest scientific research on creativity. In the last 50 yearss, psychologists, anthropologists, and sociologists have increasingly studied c...
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The Inventor's Notebook

The Inventor's Notebook

By Fred E. Grissom, David Pressman, Fred Grissom
One of the biggest mistakes inventors make is the failure to maintain adequate records for their inventions. This is often due to not understanding the vital importance of proper records from the stan...
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The Entrepreneur's Guide to Patents, Copyrights, Trademarks, Trade Secrets & Licensing

The Entrepreneur's Guide to Patents, Copyrights, Trademarks, Trade Secrets & Licensing

By Jill Gilbert
Clear, comprehensive advice from an intellectual property lawyer--for every artist, inventor, and small business owner. Today, virtually all companies, artists, and innovators run the risk of losin...
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