4 Ways To Keep Great Ideas From Getting Stuck In The Pipeline

April 24, 2012 By Gordon Hui

ABSTRACT:
What separates the great innovation organizations from the good ones? Simply put, it’s the ability to account for what I call the “pipeline paradox.”

Once a company decides on the ideas it wishes to pursue, it must invest more time, people, and strategic thinking to get them to market; this inverse relationship between number of ideas and the amount of resources is the pipeline paradox.

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