When Henry Chesbrough puts pen to paper, innovators would do well to listen. In this paper, the authors show the successes companies like Lucent, 3Com, IBM, Intel and Millenium Pharmaceuticals have had gathering ideas from other corporations. These companies found that reaching outside the business was more effective than pouring money into research that had already been performed by other institutions. The co-authors document the practices that work and the practices that seems contrary to open innovation collaborations.
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