Innovation Articles

By Janne Liburd, Anne-Mette Hjalager

Valuing Open Innovation Environments in Tourism, Education and Research. The case of INNOTOUR


The authors examine the success and appeal of open innovation when applied to tourism. The industry has made sustainable gains in the collaborative environment. Despite advances, there is still the shadow of roadblocks that the authors feel must be overcome. Considering the ongoing financial crisis, every nation is seeking to increase their share of the attractive tourism trade.