When you ask Executives what they want beyond short profit and revenue growth they’ll likely say ‘more innovation’. Why? Because they face unprecedented business challenges. Let’s look back. The current modern corporation was invented about 100 years ago – at the start of the 20th century. That’s when the big companies were born like the US railroad companies, US Steel, the big banks, IG Farben. Some exist still today (GE).
Corporate venturing is becoming an important tool for big companies to complement internally driven innovation activities. However, becoming a serious player in corporate venturing requires governance principles and creates cultural dynamics which do not fit into existing corporate environment easily. This article discusses those challenges in detail and suggests ways how to deal with them.