For True Innovation, Don’t Rely On Your Own Ideas
October 23, 2017 By Daniel Terdiman
ABSTRACT:
Internally, company executives have coined a phrase that gets to the heart of these goals: “Break the glass.” That means not just relying on internal thinking and ideas, but going out to “actually sit next to customers, go to their homes,” Harris says. “Not just consumers, but bartenders and other stakeholders in the industry.”
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