How to Unleash Creativity on the World's Biggest Problem, from Alphabet's Moonshot Division

February 12, 2020 By Adele Peters

ABSTRACT:
A decade ago, what was then Google (now Alphabet) launched X as a factory for radical ideas—a place designed to create breakthrough technologies that solve enormous problems. The organization argues that solving the biggest global challenges requires something different than the standard, incremental corporate approach to innovation.

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