What is an Innovation Catalyst?

June 18, 2019 By Rob Hoehn

ABSTRACT:
Well, according to the Innovation Catalyst at Lake Trust Credit Union, Blake Woods, his job is to drive human-centered design and futurist thinking throughout an organization. This is why they’re called catalysts. Instead of being responsible for generating new ideas and stewarding innovation on their own, they see it as a facilitative role where they’re helping everyone at an organization meet this goal.

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