Problem Solver
Kim Kooren
Areas Kim Kooren is Knowledgeable in:
Go-to-market strategies for new products. I have worked for well over 7 years in the industry of Technology Transfer (IP transfer) www.id-nl.com. The last couple were marked in creative interactive marketing for the publishing industry, architecture and online gaming.
Techniques Kim Kooren Uses:
The following pertains:
* developed and implemented market strategies and managed market introductions for new technologies, following effective identification of appropriate markets, successfully capitalizing on markets within North America, Europe, and Asia-Pacific.
* established successful subsidiary – set-up company’s infrastructure from ground zero.
* overcame potential partners’ hesitation to invest time and capital to commercialize new technologies and products by focusing on commercial value, leveraging clear communication and persuasion skills.
In the Creative Interactive Industry, the following pertains:
* Increased firm’s client portfolio by 75% within 5 months from inception – gaining 20K; charged with new acquisitions, proposal writing, pilot set up and implementation
* Managed project and account management to ensure the creation and implementation of clients' online marketing campaigns using proprietary online marketing tools
* Created and implemented online marketing campaigns - landing, upsell and intercept pages
* Initiated and orchestrated a multidisciplinary team for the goals of designing and implementing the new firm’s website; developed and implemented RFPs for State and Private identities
* Communicated, conceptualized, and executed all new marketing material, in-house and external marketing tools, interactive databases and improved its existing contact database (ACT software); charged with the e-mail campaign set up
* developed and implemented market strategies and managed market introductions for new technologies, following effective identification of appropriate markets, successfully capitalizing on markets within North America, Europe, and Asia-Pacific.
* established successful subsidiary – set-up company’s infrastructure from ground zero.
* overcame potential partners’ hesitation to invest time and capital to commercialize new technologies and products by focusing on commercial value, leveraging clear communication and persuasion skills.
In the Creative Interactive Industry, the following pertains:
* Increased firm’s client portfolio by 75% within 5 months from inception – gaining 20K; charged with new acquisitions, proposal writing, pilot set up and implementation
* Managed project and account management to ensure the creation and implementation of clients' online marketing campaigns using proprietary online marketing tools
* Created and implemented online marketing campaigns - landing, upsell and intercept pages
* Initiated and orchestrated a multidisciplinary team for the goals of designing and implementing the new firm’s website; developed and implemented RFPs for State and Private identities
* Communicated, conceptualized, and executed all new marketing material, in-house and external marketing tools, interactive databases and improved its existing contact database (ACT software); charged with the e-mail campaign set up
Kim Kooren's Problem Solving Skills:
- Strategic Planning & Management
- Organizational skills
- New Business Development
- Project and Time Management skills
- Strategic Alliances
- Interactive Marketing & Design Relationship Building
- Creative Management
- Technology Transfer (IP rights)
Kim Kooren's Problem Solving Experience:
- Additionally I:
Coordinated, supervised, and managed company’s portfolio, managed up to 9 client projects annually and handled entire cycle from start through new product introduction. Maintained close relationships with attorneys, VCs, international network of companies, institutions, and government agencies, field experts, agents and advertising agencies, and managed portfolio with Licensing Executive Agents in Europe and the US; managed P&L; assisted in drafting and negotiating licensing deals for new-to-market products and managed introductions to potential investors/companies; determined company’s strategy and future business areas; supervised staff of 14 (5 direct reports). - At the time of my incumbent at ID-NL Group Inc, technology transfer company based in New York, I offered solutions in providing technology and portfolio assessments, market and technical due diligence, intellectual property rights and legal research, licensing and agreement negotiation, and partner search and evaluation - servicing European clients across industries including biotechnology, life sciences, environment-related, and consumer and leisure products on the US market place.