Problem Solver
Djuana Stoakley
Areas Djuana Stoakley is Knowledgeable in:
Collaborating on ideas that will advance education, health, and self-sufficiency for people. I also enjoy marketing apps, fashion, beauty, food & wine, advertising, travel, affluent consumers, multicultural consumers, advertising, brand marketing, product positioning, consumer research,and bringing new products to market.
Techniques Djuana Stoakley Uses:
Brainstorming, qualitative research, internet research, ethnography
Djuana Stoakley's Problem Solving Skills:
- qualitative research, focus groups, brainstorming, ethnography, brand strategy, positioning, marketing, multicultural
Djuana Stoakley's Problem Solving Experience:
- Strategic planner: has led the consumer understanding, strategic and communications planning for national campaigns. Currently consulting app developers on positioning and marketing products for travel and entertainment industries; skills include writing creative briefs, running brainstorm sessions, conducting ethnographies, moderating focus groups, and translating data into actionable strategy to inform integrated marketing communications. Use and interpret MRI, Simmons, IRI, and Nielsen data.