Gregg Fraley is an author, speaker, and innovation consultant. His practice consists of innovation initiative design, process coaching, and corporate ideation facilitation. He’s done work for brands like Bayer, Budweiser, Capital One, GE Financial Services, LaSalle Bank, Nestlé Purina, Allstate Insurance, Wine Australia, and the Hotel of Tomorrow Project. His well-reviewed book, “Jack’s Notebook,” is the first business fable related to creativity and innovation. In the book he teaches structured creative problem solving using a fast-paced, thriller style story. It is currently being adopted as required reading by many business schools in the USA (Berkeley, St. John’s).
He’s the co-host of The Innovise Guys, a leading business podcast on creativity and innovation (available on iTunes). Prior to his writing and consulting career, Gregg was a successful entrepreneur in the software business. He was a founder of Advanced Health Med-E-Systems, a company he helped take public in 1997. His earliest career was in the television industry where he produced some of the first interactive television shows for Warner Cable, winning both a cable ACE award and an Emmy in the process.
Gregg is a trained comedy improviser, having studied with Players Workshop of Second City in Chicago, and he’s adapted many improvisational acting training techniques to his professional work in ideation and speaking. He speaks at marketing, creativity & innovation, design, and research conferences around the globe, including: the American Association of Design Professionals (APDF), American Creativity Association (ACA), the Creative Problem Solving Institute (CPSI), European Creativity Association (CREA), European Society for Opinion and Marketing Research (ESOMAR), FUSE Design and Culture Conference, Qualitative Research Consultants Association (QRCA), Market Research Society (MRS), and others. He currently splits his time between his USA residence in Three Oaks, Michigan and his European home near London, England.
Next Speaker »