Innovation Articles

By Laura Huang

Constraints Don’t Have to Be Constraining

Jan-28-20

There’s an exercise that I used to do with students in my entrepreneurship course: I would give each team of students an envelope with $5 inside. I’d tell them that this money was their “seed funding”— money they could use as start‑up capital to create any type of profit-generating venture that they wanted. But which teams made the most in profit? Those that didn’t use the $5 at all.
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