Innovation Articles

By Marty Graham

AI May Not Be So Intelligent without an Underlying Data Strategy


With all of the hype around artificial intelligence (AI) and machine learning (ML), businesses are feeling a lot of pressure to embrace and enthuse these technologies. That’s all well and good, business advisors say, but it puts the cart ahead of the horse. Compounding the hype problem, management of data analytics has escaped from the IT department and is roaming the halls, sweeping up enthusiasts from departments who don’t necessarily understand the thoughtful, reasoned approach that will make the effort a success.