How to Launch a Product without Starting a Business

November 2, 2017 By Stephen Key

ABSTRACT:
You don't have to drain your savings account or quit your day job to get a concept off the ground. You don't need co-founders, investors, or even to write a business plan. From the advent of rapid prototyping and crowdfunding to the widespread affordability of digital tools and technologies, the opportunities available to creative people today are fundamentally different -- and enormously exciting.

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