SmartOrg Shares Secrets on Game-Changing Innovation
November 7, 2013 By Amanda Ciccatelli
ABSTRACT:
I recently sat down with Don Creswell, cofounder and principal consultant at SmartOrg, to discuss the role of innovation strategy these days and just how critical it has become for businesses to grow.
When it comes to successful innovation execution, companies face some big hurtles, according to Creswell, Specifically, there tends to be a lack of consistent process or a too rigid a process; along with the inability to tolerate failure.
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