Stop Calling It "Innovation"

ABSTRACT:
Let me start with the obvious: Innovation is the buzzword. In fact, it has been the buzzword for so long, you could say we’ve developed a cult around it. There is only one problem: We might love innovation. But most of our employees hate it. While you might use the word “innovation” to mean “improvement,” employees are hearing alarm bells ringing “Danger! Danger!” and there’s no time to put a positive spin on it.

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