I have over seven years work experience in diverse industries, working on new business ideas and products from the Marketing and Sales side. I've leveraged this experience to help several start-ups and small firms to find their space in the market, especially at the bottom of the pyramid. I hope to offer those similar solutions by expanding my footprint to international scenarios.
Areas Sameer Ghurye is Knowledgeable in:
Marketing strategy, new product launches, market planning and penetration
Techniques Sameer Ghurye Uses:
5 forces, BCG Matrix, Value chain evaluation, Market Building, PEST analysis
Sameer Ghurye's Problem Solving Skills:
- New Product launches
- Branding
- Marketign Strategy and systems
Sameer Ghurye's Problem Solving Experience:
- Worked on new promotion offers to attract first time subscribers to a broadband internet service provider just entering the market
- Developed alliances with new, relevant partners to promote sales in the rural belt as well as among first time car buyers in the Indian market
- Did market mapping and potential evaluation, as well as working on a market penetration strategy for a new online business