Areas Susi Oneill is Knowledgeable in:
Cross platform production
Online TV - technologies and marketing
Disruptive Innovation
Digital marketing
Techniques Susi Oneill Uses:
Surveys
Interviews
Focus groups
Lateral thinking
360 degree analysis
Susi Oneill's Problem Solving Skills:
- Disruptive Innovation
- Creative Industries
- Cross Platform Production
- Regional Development
- Interactive Drama
- Virtual collaboration
- Digital Communications
- Social Media
- Online Music
- Organisational and Skills Development
Susi Oneill's Problem Solving Experience:
- Author of business brochure - Disruptive Innovation for the Creative Industries' - conducted businesses interviews, research and copywriting.
- Managed an online virtual team collaboration to produce a machinima film with television producers. Establish team working, use of technology to host activity, delegation.
- Established an endowment fund for Bristol's creative industries - established board, business plan and priorities for investment.
- Developed an organisational review for a TV production company looking at exit strategy, internal comms, aims/objectives
- Product development of web portal www.inspiral.biz - an online business network for start-up entrepreneurs. Initial market research, suggested product offering, editorial planning, online marketing planning.
- Designed and conducted a training needs analysis to establish the digital skills of tv professionals
- Developed and launched an IPTV channel for a travel TV company - in addition to an e-commerce store with affiliate program, series of travel themed guidebooks.
- Research project for government agency: developing routes to market for creative businesses in South West England - suggesting new ways of showcasing and encouraging market development and export, including digital showcasing
- Did strategic planning for a social media marketing strategy for a local authority business technology project