Areas Rajeev Nair is Knowledgeable in:
Advertising, Marketing, Innovation Thinking.
Techniques Rajeev Nair Uses:
I enjoy thinking laterally.
Turning concepts upside down.
Rajeev Nair's Problem Solving Skills:
- Create campaigns for marketing products and services.
- Using Lateral Thinking skills to arrive at multiple solutions.
Rajeev Nair's Problem Solving Experience:
- I created an eye-ball generating event idea called 'Humanequinns' for a leading Indian fashion brand. This involved turning the age old idea of flash mobs into a freeze mob, in which trained models stood frozen with the latest fall collections in a mall.
I also wrote a commercial that won a Cannes Lion, aimed at communicating the benefits of organ donation.