Books on Innovation and Creativity

Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change

By Jeremy Gutsche

"Jeremy is a walking, talking, breathing trend, a living example of what happens when you take your own advice. With his ideas, you might catch an ideavirus."
-Seth Godin, author of Tribes

"Rebellious and seductive, EXPLOITING CHAOS is a love potion for relentlessly creative souls looking to break boundaries, ignite customer passion and start a revolution."
-Kevin Roberts, CEO of Saatchi & Saatchi, Author of Lovemarks

"EXPLOITING CHAOS is the quintessential road map for all those who seek opportunity in times of change. Gutsche vividly explores how remarkable companies have risen from chaos, and he provides a toolkit that managers can use to foster a culture of innovation, create great products and services, and change the world."
-Guy Kawasaki, Co-founder of AllTop, Author of Reality Check

"Trendspotting is art and science and Jeremy has mastered both in Exploiting Chaos, the cutting edge as we contemplate what's next for brands, commerce, and consumerism."
-Marian Salzman, Futurist, Author, CMO of Porter Novelli

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