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Books on Innovation and Creativity

The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business

By Clayton M. Christensen

How does a successful company with established products keeps from being pushed aside by newer, cheaper products that will, over time, get better and become a serious threat. Christensen writes that even the best-managed companies, in spite of their attention to customers and continual investment in new technology, are susceptible to failure no matter what the industry, be it hard drives or consumer retailing. [Interview with Clayton Christensen]

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