Strategyn

Over the past 22 years, Strategyn has turned jobs-to-be-done theory into the world’s most powerful innovation process: Outcome-Driven Innovation (ODI). Looking through a jobs-to-be-done lens, we share insights on the practices and steps today's companies and leaders are taking to succeed.
Over the past 22 years, Strategyn has turned jobs-to-be-done theory into the world’s most powerful innovation process: Outcome-Driven Innovation (ODI). Looking through a jobs-to-be-done lens, we share insights on the practices and steps today's companies and leaders are taking to succeed.

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