Nov-21-11 By Aminda
As crowdsourcing, social media and other forms of idea generation and customer engagement gain traction, a gap has developed in the ability for organizations to effectively use the type and volume of data obtained.
As reported by technology industry publication Sys-Con Media, “the promise of smarter decisions through open data remains largely unrealized. Relatively few software developers have worked to transform open data resources into actionable tools that create real public good… the costs of harnessing data often simply outweigh the benefits for many developers. Changing the value proposition for app developers requires a new set of best practices.”