IdeaConnection Innovation
BLOG

Movie Maker’s Difficult Crowdsourcing Experiment

Aug-11-13 By IdeaConnection
Total Recall and Basic Instinct director Paul Verhoeven has been complaining that a crowdsourced script writing project he set up was a “headache”.

The Dutch filmmaker made his comments in an interview with the BBC about his latest film. It grew out of a script written collectively by the audience.

No-Strings Cash Grants for Awesome Ideas

Jul-29-13 By IdeaConnection
The BBC (British Broadcasting Corporation) has just published a short film about the Awesome Foundation, an international network of philanthropists that provides no-strings attached cash to “awesome” ideas and projects.

Christina Xu, the Chancellor of the Institute on Higher Awesome Studies refers to Awesome as "a distributed network of guerrilla philanthropists."

DJ Crowdsources New Music with the Whole World

Mar-06-13 By IdeaConnection
Earlier this year we put up a post about DJ and producer Avicii’s attempt to create a crowdsourced hit song.

He sent out a call to action to his fans and fellow musicians to submit audio samples, effects and melodies. The track has now been finished and is on general release.

Open Innovation Hits the Fashion Runways

Feb-21-13 By IdeaConnection
Top designer Telfar Clemens used a crowdsourcing approach to determine the makeup of his Fall/Winter collection. It was seen on the runways of New York Fashion Week, held earlier this month and was an interesting exercise in consumer engagement.

By involving the public early in the fashion process brands may be able to gain an understanding of what consumers really want and incorporate some of their best ideas. Early consumer engagement also helps to secure buy-in that can create brand advocates and prime an audience for future sales.

Crowdsourcing India’s National Anthem

Jan-30-13 By IdeaConnection
Crowdsourcing is relatively new to India, but it’s embracing the concept with vigor. Businesses are eager to learn more about what it can do for them and the government has already flirted with initiatives.

This has included crowdsourcing the Indian rupee symbol where a new representation was chosen from thousands of submitted new designs.

Now, there are plans to crowdsource the country’s national anthem.

$250,000 on Offer at the World’s First Crowdfunding Festival

Jan-24-13 By IdeaConnection
For five days in April, Jacksonville, Florida will be the focus of innovation, inspiration and creativity as artists, entrepreneurs, and innovators from all over the world showcase their best and brightest ideas. The event is One Spark, the world's first crowdfunding festival, a live and fully interactive experience that enables attendees to support brilliant ideas that inspire them. And it’s open to all.

Prize Money on Offer for Super Bowl Ad Ideas

Jan-16-13 By IdeaConnection
Viewers of NBC’s hit show “The Office” will be familiar with Dunder Mifflin the fictional paper products company that the mockumentary is based on.

Well, it’s also now a real paper product, the fruits of a partnership between NBC Universal and paper company Quill.

To promote the product and bring it to a wider audience the Dunder Mifflin brand has a Super Bowl ad spot. And that’s where you come in.

Star Wars Fans to Crowdsource Han Solo’s Spaceship

Dec-05-12 By IdeaConnection
Star Wars fans have crowdsourcing fever once again. Following the crowdsourced version of the original 1977 film, fans are combining forces once again - or is there only one force?

This time it's to construct a real-life version of Han Solo’s Millennium Falcon spacecraft.

The Pros and Cons of Crowdsourcing Contests

Nov-29-12 By IdeaConnection
Prize-based contests can be powerful ways to drive innovation and help firms  solve their R&D problems.

However, when they are poorly designed, too broadly scoped, and badly managed they can become nightmares that chew up a company’s resources. What follows is a list of some of the pros and cons of crowdsourced contests:

 

 

Inspirational Quotes About Imagination

Nov-23-12 By IdeaConnection
At the heart of every creative endeavor, every challenge surmounted and problem solved is imagination.

Here is a healthy dose of Friday inspiration with some choice quotes about the power and importance of imagination.

“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand.”
Albert Einstein